TERMS AND CONDITIONS OF SERVICE
Your IT Expert Limited
Effective Date: 1 January 2025
Company Name: Your IT Expert Limited
Jurisdiction: England and Wales
1.1 In these Terms and Conditions (“Terms”):
1.2 These Terms apply to all Services unless otherwise agreed in writing.
2.1 A binding contract is formed when the Client:
2.2 These Terms shall prevail over any Client terms unless expressly agreed in writing.
3.1 Scope of Services
The Company shall provide the Services strictly in accordance with the agreed Proposal.
Any services requested outside the agreed scope shall be subject to additional charges and shall not commence without written approval.
3.2 Payments
Unless otherwise agreed in writing:
3.3 Standard of Care
The Company shall provide the Services with reasonable skill and care in accordance with industry standards.
4.1 Project Scope
Website projects shall include only the number of pages, features, and functionality specified in the Proposal.
Any additional pages, functionality, or revisions beyond the agreed scope shall be chargeable.
4.2 Client Obligations
The Client shall:
The Company shall not be liable for delays caused by the Client.
4.3 Hosting and Domains
Unless expressly included, hosting, domains, and related infrastructure are the responsibility of the Client.
The Company accepts no liability for third-party hosting failures or downtime.
5.1 Nature of SEO
SEO is a long-term strategy intended to improve search visibility, impressions, and organic traffic over time.
SEO does not guarantee specific rankings, sales, enquiries, or business growth.
5.2 Outcomes Beyond the Company’s Control
The Client acknowledges that enquiries, bookings, and conversions depend on factors including:
These factors are outside the Company’s control.
5.3 Timeframes
SEO results typically develop over months and may include:
Actual outcomes may vary.
5.4 Search Engine Changes
The Company is not responsible for ranking or traffic changes caused by algorithm updates or third-party actions.
6.1 Advertising Spend
Advertising budgets are paid directly by the Client to third-party platforms unless otherwise agreed.
Management fees relate solely to campaign management services.
6.2 Performance
The Company does not guarantee leads, sales, cost per acquisition, or return on advertising spend.
Social media services are provided for brand visibility and engagement purposes.
Performance outcomes may vary due to platform algorithms and audience behaviour.
Content is produced in accordance with the agreed brief.
The Company does not guarantee ranking, engagement, or conversion outcomes.
9.1 All intellectual property created by the Company shall remain its property until full payment is received.
9.2 Upon full payment, the Client is granted a non-exclusive, perpetual licence to use the final deliverables.
9.3 Drafts and unused materials remain the property of the Company.
10.1 The Company processes personal data in accordance with:
10.2 Full details are set out in the Company’s Privacy Policy, which forms part of these Terms.
11.1 The Company shall not be liable for:
11.2 The Company’s total liability shall not exceed the fees paid for the Services giving rise to the claim.
12.1 Either party may terminate Services by providing written notice.
12.2 All fees for Services provided up to the termination date shall remain payable.
The Company shall not be liable for failure or delay caused by events beyond its reasonable control.
These Terms are governed by the laws of England and Wales.
The courts of England and Wales shall have exclusive jurisdiction.
These Terms, together with the Proposal and Privacy Policy, constitute the entire agreement between the parties.
By engaging the Company’s Services, the Client confirms acceptance of these Terms.
Service Schedule
A – SEARCH ENGINE OPTIMISATION (SEO) SERVICES
This Schedule applies where the Client engages Your IT Expert Limited to provide SEO services.
SEO services may include, as specified in the Proposal:
The precise scope will be defined in the agreed Proposal.
The Client acknowledges that:
SEO does not guarantee:
The Client acknowledges that business results from SEO depend on factors beyond the Company’s control, including but not limited to:
Responsibility for these factors remains with the Client.
SEO typically follows industry-standard phases:
Timeframes vary depending on competition, industry, and website history.
Search engines regularly update algorithms and ranking criteria.
The Company shall not be liable for fluctuations caused by such updates or third-party actions.
SCHEDULE B – WEBSITE DESIGN & DEVELOPMENT SERVICES
This Schedule applies where the Client engages Your IT Expert Limited for website design, development, or technical work.
Website projects include only the pages, features, and functionality specified in the agreed Proposal.
Any pages, functionality, integrations, or features requested beyond the agreed scope:
The Client shall:
Delays in content or approvals may result in adjusted timelines.
Unless expressly included:
SCHEDULE C – PAID ADVERTISING (PPC & PAID MEDIA) SERVICES
This Schedule applies where the Client engages Your IT Expert Limited to manage paid advertising campaigns.
Services may include campaign management on platforms such as:
Paid advertising is influenced by market demand, competition, platform rules, and budget levels.
The Company does not guarantee:
The Company is not responsible for:
SCHEDULE D – SOCIAL MEDIA MARKETING SERVICES
This Schedule applies where the Client engages Your IT Expert Limited for social media management or marketing.
Social media services may include:
Exact services will be defined in the Proposal.
Social media performance depends on platform algorithms and audience behaviour.
The Company does not guarantee:
SCHEDULE E – CONTENT WRITING & MARKETING SERVICES
This Schedule applies where the Client engages Your IT Expert Limited for content creation.
Content may include:
Scope, word counts, and revisions are defined in the Proposal.
The Company does not guarantee:
Performance depends on audience behaviour, platform algorithms, and market conditions.
COOKIE POLICY
Your IT Expert Limited
Cookies are small text files stored on your device when you visit a website. They help improve functionality and user experience.
Our website may use:
Users may control or disable cookies via browser settings.
Disabling cookies may affect website functionality.
We may use third-party services such as analytics or advertising platforms which set their own cookies. These are governed by the respective third-party policies.
PRIVACY POLICY (UK GDPR COMPLIANT)
Your IT Expert Limited
Effective Date: 1 January 2025
Company: Your IT Expert Limited
Jurisdiction: United Kingdom
Your IT Expert Limited (“the Company”, “we”, “us”, “our”) is committed to protecting personal data and complying with the UK General Data Protection Regulation (“UK GDPR”) and the Data Protection Act 2018.
This Privacy Policy explains how we collect, use, store, and protect personal data.
We may collect and process the following categories of personal data:
We process personal data on the following lawful bases:
Personal data is used to:
We do not sell personal data.
Data may be shared only with:
Personal data is retained only for as long as necessary to fulfil contractual and legal obligations.
We implement appropriate technical and organisational measures to protect personal data against unauthorised access, loss, or misuse.
Individuals have the right to:
Requests should be made in writing.
Privacy-related enquiries should be directed to:
Your IT Expert Limited
Your IT Expert Limited
Effective Date: 1 January 2025
Company Name: Your IT Expert Limited
Jurisdiction: England and Wales
This Refunds & Claims Policy explains how Your IT Expert Limited (“the Company”) handles requests for refunds, service concerns, and formal claims.
It is intended to provide clarity, fairness, and transparency for all clients.
This Policy should be read in conjunction with:
Due to the nature of digital marketing, consultancy, and web-based services:
However, the Company remains committed to addressing legitimate concerns in a fair and reasonable manner, as outlined below.
Refunds will not be provided in the following circumstances:
SEO is a long-term strategy focused on improving visibility, impressions, and traffic over time.
Refunds will not be issued due to:
SEO outcomes depend on numerous factors outside the Company’s control, including business offering, pricing, availability, and competition.
Refunds are not applicable for:
If a concern arises, the Company will first seek to resolve it through reasonable revisions where applicable.
Refunds are not available for:
Management fees relate to professional services already provided and are non-refundable once work has begun.
Refunds will not be issued for:
If a Client believes services have not been delivered in accordance with the agreed Proposal, they must:
Concerns should be raised promptly and, where possible, during the service period.
Where a valid concern is identified, the Company may, at its discretion:
Refunds, where considered, are discretionary and assessed on a case-by-case basis.
In exceptional circumstances, and without admission of liability, the Company may agree to a partial refund where:
Any refund agreed will:
Any claims relating to services must be submitted within 14 days of the issue arising or service completion, whichever occurs first.
Claims submitted outside this period may not be considered.
Nothing in this Policy shall extend the Company’s liability beyond what is set out in the Terms & Conditions.
The Company shall not be liable for indirect losses, loss of profit, or business interruption.
This Policy is governed by the laws of England and Wales, and any disputes shall be subject to the exclusive jurisdiction of the UK courts.
By engaging the services of Your IT Expert Limited, the Client acknowledges and accepts this Refunds & Claims Policy.